Each year, Dreamforce sets the stage for the future of innovation in the Salesforce ecosystem. In 2025, the spotlight will shine on the Agentic Enterprise, an era defined by intelligent AI agents, real-time data, and seamless orchestration across every part of the business. At Intigris, we see this year’s event as a pivotal moment where AI moves from theory into practice, reshaping how organisations deliver service, engage customers, and drive growth.
Here’s what you can expect at this year’s edition:
Agentforce Takes Center Stage
The headline announcement is Agentforce, Salesforce’s new AI framework that goes beyond copilots. Unlike traditional assistants that only suggest the next best step, Agentforce introduces autonomous, goal-driven AI agents. These agents will be able to manage complex workflows across Sales, Service, Marketing and beyond, freeing up human teams to focus on strategy and relationships.
Expect Marc Benioff’s keynote to frame organisations of the future as Agentforce companies, powered by digital workers that operate side by side with human employees.
Data Cloud as the AI Backbone
AI without data is powerless. That’s why Data Cloud will be positioned as the real-time backbone of the agentic enterprise. We anticipate big announcements around:
- Zero-copy architecture, ensuring data remains secure while being activated across systems.
- Real-time triggers, allowing AI agents to make decisions instantly based on live customer profiles.
For businesses, this means a single source of truth that fuels automation, personalisation, and predictive service at scale.
Smarter Orchestration and Governance
Running multiple AI models and workflows can quickly get complicated. Salesforce is expected to showcase new orchestration capabilities that will direct processes intelligently between AI agents, rule-based flows, and business logic.
Equally important: AI governance. Dreamforce will highlight built-in controls for security, compliance, bias detection, and observability. This ensures companies can innovate confidently while protecting customers and data.
Preparing for Change: Product Evolutions
With the upcoming Winter ’26 release, Salesforce is retiring legacy tools like Classic Knowledge and the Enhanced Email Experience in Account Engagement. Dreamforce will provide practical guidance for transitioning to newer, Lightning-based capabilities.
This is a crucial opportunity for organisations to review their setups and ensure they’re ready for the next generation of Salesforce innovations.
The Dreamforce Experience
From October 14–16, 2025, the Moscone Center in San Francisco will host thousands of attendees, with full online access available via Salesforce+. Expect:
- Immersive keynotes unveiling Salesforce’s roadmap.
- Hands-on workshops and labs where users can try Agentforce in real time.
- Partner showcases, with industry leaders like IBM, Capgemini, and Brillio demonstrating agentic workflows tailored to healthcare, finance, and retail.
- And of course, Dreamfest, featuring world-class entertainment and networking.
The Bigger Picture: The Rise of Agentic AI
The agentic enterprise is not just a Salesforce story. Across the tech landscape, companies like AWS are launching their own platforms for enterprise AI agents. Partnerships, such as Salesforce’s expanded collaboration with HCLTech, signal that adoption is accelerating globally.
Dreamforce 2025 will serve as the launchpad for this shift, showing how agentic AI can transform business models, productivity, and customer engagement.
Joining Dreamforce
Dreamforce has always been about more than product announcements, it’s about reimagining how we work. In 2025, the message is clear: the Agentic Enterprise is here. With Agentforce, Data Cloud, and new orchestration tools, companies can take the leap from digital transformation to AI-driven reinvention.
At Intigris, we’re excited to help our clients prepare for this next chapter. Whether you’re joining in San Francisco or tuning in virtually, Dreamforce promises to deliver insights and innovations you won’t want to miss.